A Case Study on Crafting and Designing Kosher Value: A Quality Grocery Delivery Application

Entrepreneurs have developed a suitable digital solution for every on-demand service. Hence,
we developed a Grocery Delivery app refined by integrating dependable and cutting-edge technologies.
The aim was to craft a highly scalable app that featured interactive UI.

Client Expectations

  • Multiple yet smooth categorisation of products
  • A light app that would have smooth navigation sans any glitches
  • User-friendly mobile application
  • All trending admin and user features
  • Multiple payment gateways appealing to a user’s convenience

The Challenges

  • The client initially used a homegrown deployment tool for every app they launched.
  • The client wanted to include the feature of monthly/quarterly repeat orders of groceries. Such a massive number of groceries was tough to maintain.
  • Management of delivery time, scheduling drop features, and keeping the app glitch-free despite HD quality images and details about thousands of products.

Our Solution

  • Step 1: Detailed research of
    1. User base
    2. User intent
    3. Competitors
    4. Market trends
    5. Industry technologies
  • Step 2: Brainstorm a suitable technology stack (Mobile App: React Native, Admin Portal: ReactJS, and Frontend : ReactJs) that would meet the clients requirements.
  • Step 3: Present the idea in front of the client to get their feedback and approval.
  • Step 4: Develop a lo-fi wireframe for the app and conduct any required changes over minimal expenses and reduced time invested.
  • Step 5: Develop a prototype for the on-demand grocery app and send it to the design team to integrate niche-specific designs catering to the end-users interests.
  • Step 6: App testing by the Quality Analysis team for any bugs or glitches and then deployed.
  • Step 7: Required follow-up after the deployment.

Results

  • Substantial increase in app downloads on account of our expert marketing consultation to the client.
  • Spike in the number of user log-ins and registrations
  • Increased popularity due to monthly and quarterly order repetition features.
  • Negligible ‘left in the cart’ cases of users reflecting low bounce rate.
  • Post 1 year of deployment, the app continues to be a favourite among old and new users.

Project Features

Features for the Users

  • User login/registration
  • Wishlist feature
  • Careful and convenient categorisation of products
  • “Offer only for you” feature based on their recent searches across the platform.
  • FAQs
  • Wholesale features
  • Client feedback
  • The brand took transparent COVID-19 precautions for user safety.
  • Push notifications
  • “Left in cart” reminders

Features for the Admin

  • View, edit, or delete user profiles
  • Access to real-time tracking of products and inventories
  • Management of product doorstep drops
  • Complete access to waiting, approved, and unapproved payments on the order bills
  • Help and support both riders and the end-users

Client Quote

You only know you have done a great job when you are acknowledged by your client. And here’s what our client said,


"When we approached Coruscate, what we had in mind was an optimally functioning app that would give us an edge over our local competitors. But, to our surprise, their app is literally at par with the bigger players in the industry. The sale surge is overwhelming and so is the client engagement rate. We can’t thank you enough!"

Conclusion

Eye-appeasing UI and UX that promotes user-friendliness has been the number one reason for the on-demand grocery app’s growing popularity. Though the app has already been deployed and appears to be rapidly gaining ground among users, we still have a few more plans for it. This time we are looking to make this a futuristic app integrated with AI to offer better and more personalized choices for our end users.

We had, have, and will always be prioritizing client requirements and dreams. We blend them in with our technological prowess and actualise their product dreams!

Have an idea for an app/site? We are here to collaborate! Reach out to us today!